What Are Use Cases for UtilityAPI Data?

What we do: Automating data requests
 
UtilityAPI is automating the process of collecting and cleaning electric utility data. With explicit authorization from the utility account holder, we pull all relevant data and structure it so it’s easy to use. Our data can be easily plugged in to any solar, or storage proposal tool. We use Green Button data, but also collect more residential and commercial data:

• Bill amounts
• TOU and tier breakdown
• Demand charges
• PDF bills
• 15-min interval data for commercial and industrial customers (smart meter data if available)
• Tariff name
• Easily imported to software tools or Excel

Here are some ways that you can start using UtilityAPI!

Lead qualification
Does your prospective customer use enough electricity for your energy technology to make sense for them? What do their demand charges look like? Use our data in your analysis of the site to figure out how much money you can save them.

Drip campaigns
Re-engage your customers: Drip Campaigns are a way to stay engaged with your customers after your first contact with them or a way to re-engage with them after they went silent. 

Include your UtilityAPI portal link in your drip campaigns: they're a set of marketing emails that will be sent out automatically on a schedule. Maybe your lead got busy during the holidays.

PDFs for financing
Are you required to have a copy of the bill for financing? You're in luck. We pull at least a year worth of bills. No more copies, scans, and emails. Attach the PDFs directly to the customers account in your CRM! 

Is the customer saving money?
Ongoing monitoring of the energy consumption in the home or business, after solar or storage has been installed, will reveal if the customer ever has an uptake of electricity use, perhaps from the purchase of an electric vehicle or a hot tub. An increase in energy usage means the opportunity to offer the customer an energy saving technology, energy efficiency upgrade, or expansion of their solar footprint. Let the customer know how much they're saving each month and if they're on track to see expected savings. 

Customer analytics and targeted marketing​ ​
​By better understand their customers, solar companies will be able to target their marketing resources and have the potential to up-sell and increase the lifetime value of the customer.